Privacy Policy

1. About This Policy

At Anntra Shop, we care about your privacy. This Privacy Policy outlines how we collect, use, and protect your personal data when you interact with our website, apps, or services. It also explains your rights and how you can exercise them.

2. Who We Are

Anntra Shop is an online store based in Kenya, offering beauty, lifestyle, fashion, and smart home accessories. We manage the entire shopping journey—from browsing and ordering to secure payment and fast delivery. This policy applies to all visitors, customers, and users of our platform.

3. What Data We Collect

We collect data to offer you a personalized and secure shopping experience. This includes:

A. Information You Provide:

  • Name, email address, phone number
  • Delivery and billing addresses
  • Payment details
  • Account login details
  • Feedback or survey responses

B. Data Collected Automatically:

  • IP address and browser/device type
  • Pages you visit and products you view
  • Shopping cart activity
  • Referral sources (e.g., search engines, ads)

We may also receive relevant data from third parties, such as payment gateways or advertising platforms.

4. Use of Cookies

Our website uses cookies to enhance your browsing experience, remember your preferences, and analyze site performance. For details, please refer to our Cookie Policy.

5. How We Use Your Data

  • We process your data to:
  • Create and manage your customer account
  • Process your orders and deliver products
  • Send order updates and service emails
  • Personalize your shopping experience
  • Respond to customer inquiries
  • Provide relevant offers and promotions
  • Ensure security and fraud prevention
  • Comply with legal obligations

6. Legal Grounds for Processing

We rely on the following lawful bases to process your data:

  • Consent – e.g., for marketing emails
  • Contractual necessity – e.g., to process your orders
  • Legal obligation – e.g., tax or regulatory compliance
  • Legitimate interests – e.g., business insights or site security

7. Sharing Your Data

We may share your data with trusted third parties to fulfill services:

  • Delivery and logistics partners
  • Payment processors
  • IT and analytics providers
  • Legal or regulatory bodies (when required)

All third parties are required to safeguard your data and use it only for specified purposes.

8. Data Retention

We retain your data only as long as necessary for the purposes outlined in this policy or to meet legal obligations. Afterward, we securely delete or anonymize it.

9. Your Rights

You have the right to:

  • Access or update your personal data
  • Request deletion or restriction of processing
  • Object to certain uses (e.g., marketing)
  • Withdraw consent at any time
  • Close your account

To make a request, please contact us at support@anntra.co.ke.

10. Data Security

We implement strong technical and organizational measures to protect your data against unauthorized access, loss, or misuse. Only authorized staff can access personal data on a need-to-know basis.

11. Contact Us

If you have questions or concerns about this Privacy Policy or your personal data, reach out to us at:

Anntra Shop
Email: support@anntra.co.ke
Phone: +254 743 144447

Have a Question? Contact Us!